Wix
As a UX designer at the Editor team, the most popular and core product in Wix. My role included the full design cycle. Part of the position was an opportunity to work with Product Managers, Software Developers and UX/UI Designers to define, design and deliver high-quality products, resulting in increased sales and revenue. Here are some selected Projects!
Saved Section Designs I developed this feature in Wix to keep the user experience cohesive and streamlined. By building upon the existing "My Design" and "Add Sections Panel" functionalities, I created a tool that seamlessly integrates into the website creation process. This updated feature allows users to easily save and add sections to different parts of their website or other websites they build. Without disrupting the overall flow of the creation process. The elements within the sections also automatically adjust to fit the site theme, further enhancing the visual cohesion of the user's website.
Vertical in sections
Editor has introduced a core building block called "Sections" that divides website pages into meaningful segments, resulting in faster website creation and an improved user experience. This addition also enhances design and content ideas and allows for easier discovery of components and apps. The alternative of using section presets can be challenging when building a vertical such as a Shop, Booking and ect. User engagement can be increased through vertical sections, resulting in vertical-ready sites and premium conversion rates. The results showed that ready verticals increased by 10% and premium accounts increased by 3%.
